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Examples of interactive event technology include AI-powered photo activations, interactive LED walls, gesture-based displays, branded AR experiences, and immersive projection mapping.

AI is transforming experiential marketing by enabling personalization at scale. From real-time name integration and AI jerseys to editorial portraits and story-driven comic covers, today’s best activations make every guest feel seen. Interactive Dallas builds custom AI workflows that help brands personalize live experiences without sacrificing speed, consistency, or brand control.

AI-powered activations are redefining experiential marketing by delivering personalization, creativity, and scalability at live events. From AI photo booth transformations and cinematic video moments to editorial-style portraits and dynamic content distribution, today’s best activations turn attendees into the story. Interactive Dallas builds custom AI workflows that elevate brand activations and create memorable, shareable experiences across corporate events, trade shows, an

Brand activations are evolving into always-on experience ecosystems powered by AI personalization, immersive technology, and measurable ROI. In 2026, the most effective brands will connect physical events with scalable digital engagement, generating richer data, deeper emotional impact, and higher conversion. Interactive Dallas leads this shift with innovative case studies like Nissan’s Digital Graffiti activation and CyberArk’s Iris Photography experience, setting a new benc

The 2025 Experiential Awards underscored a major industry shift: brands that win today aren’t just advertising—they’re activating. Award-winning campaigns blended emotional storytelling, purpose-driven engagement, and immersive technology to place consumers directly inside the experience. This same approach defines Interactive Dallas, a leading experiential marketing partner specializing in AI-powered photo booths, iris photography, digital graffiti, LED environments, and cus